Privacy Policy
Thank you for choosing to be part of our community at Prime Pools (“Company,” “we,” “us,” or “our”). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this Privacy Policy or our practices regarding your personal information, please contact us.
Please read the following carefully. By using this website, you acknowledge that you have read and agree to be bound by the following Privacy Policy, which may be amended from time to time and posted on this website. If you do not agree to our Privacy Policy, please do not use this website.
Prime Pools’s Privacy Policy explains how we collect, use, and share information from or about you when you visit this site or engage with us through SMS and email.
Information We Collect
Prime Pools collects certain types of personal information from users through web forms, SMS interactions, email subscriptions, and website tracking tools such as cookies and analytics. This information includes, but is not limited to:
- Contact information provided through web forms, such as name, email address, phone number, and any other details voluntarily shared.
- SMS information, such as your phone number, which is used solely to communicate directly with you.
- Email information, used to deliver relevant updates, notifications, and marketing content in compliance with GDPR.
- Website usage data gathered through cookies and tracking technologies, including Google Analytics, which helps us understand website performance, visitor interests, and general site usage.
Purpose of Collecting Your Information
We collect your information to enhance our services, personalize your experience, and communicate with you effectively. Specifically:
- Contact Information: Enables us to respond to inquiries, provide requested information, and follow up as necessary.
- SMS Information: We use your phone number to deliver updates, reminders, or relevant notifications via SMS, only after obtaining your explicit consent.
- Email Information: We use your email address to send notifications, important updates, and, where permitted, marketing communications. You can opt out of marketing emails at any time by following the unsubscribe link included in each email.
- Website Usage Data: Allows us to assess website performance, tailor marketing efforts, and optimize your experience with us. Through Google Ads and other remarketing tools, we may also use this information to target specific audience segments for advertising purposes.
How We Use and Share Information
Prime Pools takes your privacy seriously. We do not share your personal information with third parties except as necessary to facilitate our services or when required by law. Specifically:
- Third-Party Sharing: We may share website usage data with analytics partners, such as Google, to understand visitor demographics and behavior. However, all third-party use adheres to strict privacy standards.
- SMS Consent and Privacy: We will never share your SMS consent or phone number with third parties for any purpose, including SMS communications. Your phone number will solely be used by Prime Pools for direct communication and will not be distributed for external SMS or marketing purposes.
- Email Consent and Privacy: We will not share your email address with third parties for external marketing purposes. Your email address may be used to send occasional marketing content from Prime Pools, and you may opt out at any time.
Web Forms
Prime Pools uses forms on this website to offer users a way to communicate with us directly. Information submitted through these forms is solely used by Prime Pools to respond to inquiries and provide customer support. This information will not be shared with third parties unless expressly agreed to by the user through acknowledgment on specific forms.
Analytics
Prime Pools may use Google Analytics or Google Ads to gather basic information about website visitor behavior, interests, and overall site performance. Insights from these tools include:
- AdWords Remarketing: Utilizes behavior, demographic, and interest data to identify users likely to engage with us, allowing us to target those users with remarketing campaigns.
- Demographics and Interests Reporting: Provides data on age, gender, and purchase interests, helping us better tailor our advertising and outreach efforts.
Cookies
We may use cookies and similar tracking technologies (such as web beacons and pixels) to access or store information. Detailed information about our use of cookies and how to opt-out of certain cookies is available in our Cookie Notice. Prime Pools may use cookies to:
- Display tailored information more effectively.
- Gather data on website usage to improve user experience.
- Engage in remarketing campaigns through social media pixels, allowing us to reconnect with visitors through advertisements on social media platforms.
Advertising and Tracking
Prime Pools may utilize pixel or cookie technologies for advertising to website visitors. While most web browsers and mobile devices include a Do-Not-Track (DNT) feature, Prime Pools does not currently respond to DNT signals, as no standard technology exists for recognizing and implementing DNT preferences. Should a standard be adopted in the future, we will update our policy accordingly.
Children’s Privacy
We do not knowingly market to or solicit information from children under 18 without parental consent. In accordance with the Children’s Online Privacy Protection Act (COPPA), we recommend that parents or guardians install filtering software to control minors’ internet activity and protect their privacy. Additionally, we do not target or re-market to individuals under 18.
Accessibility
Prime Pools is committed to making our website accessible to individuals with disabilities, and we are actively working to meet Web Content Accessibility Guidelines 2.1 (WCAG 2.1 A, AA).
